Small Business Management course curriculum

In this course, you’ll examine the goals and values of Ashworth College, time management, creating a realistic weekly and monthly study schedule, the nature and purpose of assessments, how to study effectively to prepare for and take an online examination, and developing the skill sets necessary for success in the twenty-first century.

By the end of this course, you’ll be able to do the following:

• Explain the goals and structure of the Ashworth Small Business Management course.
• Analyze your business model, focusing on marketing and funding.

This course introduces the preparations necessary for small business opportunities, including business planning and market research. You’ll further your study of this phase with learning about strategic, operational, and financial planning elements, all in helping to construct a successful business proposition.

By the end of this course, you’ll be able to do the following:

• Complete a personal assessment of expectations with starting a small business.
• Conduct market research relative to consumer interest and product demand.
• Understand which business model provides opportunity for sustainability and growth.
• Utilize strategic, operational, and financial planning to create a vision for your small business.

This course will investigate sources of funding to support your financial plan. You’ll then examine the process of selecting a business location and amassing inventory. The course will finish by exploring the methodology for hiring employees and how to establish positive relationships.

By the end of this course, you’ll be able to do the following:

• Compare and select sources of business funding.
• Examine factors involved in choosing a business location.
• Establish a process for inventory control.
• Construct an effective hiring process that values investment and builds relationships.

This course will explore how best to use technology to support a small business, including strategies for marketing and advertising online. You’ll then explore business approaches for building a brand and maintaining productivity through sales and service.

By the end of this course, you’ll be able to do the following:

• Determine the most effective use of technology to fulfill small business needs.
• Establish brand recognition through advertising and marketing.
• Detail processes for promoting sales and marketing services.
• Develop a strategy for marketing and advertising online.

This course will emphasize the importance of budgeting and bookkeeping when overseeing a small business. You’ll conclude this course with management procedures for tax systems and profit planning.

By the end of this course, you’ll be able to do the following:

• Analyze how budgeting and bookkeeping work to establish a business’s financial position.
• Employ business management strategies with tax systems and profit planning.